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I have heard people talk about the commercialization of the Christmas holidays and how they perceive the public’s downtrodden attitude.

It’s unfortunate that we have so many citizens out of work or overseas fighting wars during this holiday season. This isn’t the first time we have gone through a period of hardship and it probably won’t be the last.

But it’s important to remember that it isn’t the size, shape or amount of money you spend on a gift, but the meaning that gift holds for that person giving it. Yes, I agree that many people are out of work, businesses are suffering, and we don’t always know what’s going to happen tomorrow.

But I think people who talk about the “over-commercialization” of Christmas are missing the point of the holidays. It doesn’t matter what religion you are or if you are rich or poor. What does matter is that during the holiday season, we stop, look around, and regardless of the position we are in, we are thankful for what we have.

This is the time of year people most want to show their kindness, compassion, and love for their family, friends and neighbors. When times get rough, is when people step up to the plate and help their fellow man.

But there are many ways to accomplish this — sometimes, it takes a helping hand; other times, a small token of the heart purchased from their local retailer which in turn helps to boost the economy.

I disagree with the notion that the holiday season has become overly commercialized. There is nothing wrong with purchasing a gift for that special people in your life. The price of the gift doesn’t matter; it is the “thought process” that counts.

The joy that we get from giving or receiving a gift is the most important aspect of the purchase, for it helps that person feel wanted, loved, and respected. In a sense, it gives people a feeling that they belong to something bigger than themselves and in turn lifts their spirits, fosters love and friendship, but most of all “peace on earth and good will to all.”

Happy holidays, everbody!

Roger Satnick owns Jewels by Satnick [187 State St. in Downtown, (718) 852-1421].

©2010 Community Newspaper Group