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Tom Brady brings CardVault to Brooklyn, greets fans at new Flatbush Avenue shop

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Tom Brady helps cut the ribbon during the grand opening of the CardVault by Tom Brady store on Flatbush Avenue in Brooklyn, marking the company’s newest location near Barclays Center.
Photo courtesy of CardVault by Tom Brady

CardVault by Tom Brady has officially opened its third location in New York — this time in Brooklyn. Card Vault currently has locations in SoHo, East Hampton and now on Flatbush Avenue, just steps from the Barclays Center.

The industry’s premier national retailer of sports cards and memorabilia, CardVault soft-launched its new store at 80 Flatbush Ave. this month, marking its latest expansion into the New York market.

Collectors can expect to find premier card brands stocked at CardVault by Tom Brady, including Panini, Topps and Upper Deck, as well as non-sports options such as Pokémon. The new location also features a vault as the centerpiece of the store, where rare and exclusive memorabilia and collectibles will be displayed.

Beyond products, each CardVault by Tom Brady location also serves as a place where fans can sell, trade or grade their cards and collectibles.

“It’s an iconic city. It’s always been part of our mission as a company to bring fans into collecting and turn fans into collectors,” said co-founder Chris Costa. “It goes way beyond that, we think Brooklyn is an amazing community and we think that this part of Brooklyn is full of people who collect. We’re very excited to be here on Flatbush.”

Tom Brady greets fans during the opening of the CardVault by Tom Brady store on Flatbush Avenue.Photo courtesy of CardVault by Tom Brady
The CardVault by Tom Brady store on Flatbush Avenue in Brooklyn sells sports cards, memorabilia and collectibles at its newest New York location.Photo courtesy of CardVault by Tom Brady

In 2025, Brady obtained a 50% stake in the company, which was rebranded as “Card Vault by Tom Brady,” partnering with co-founder Chris Costa. The store’s main purpose is to showcase Brady’s lifelong obsession with collecting cards, which began at a young age — saving money to buy packs at local hobby shops and reading the stats on the back of cards.

“Sports collectibles and cards have been part of my DNA since childhood,” said Brady after purchasing a stake in CardVault.”CardVault has set the gold standard for what a modern fan experience should be.”

The new CardVault by Tom Brady location in Brooklyn features sports cards, trading cards and memorabilia for collectors and fans.Photo courtesy of CardVault by Tom Brady
A new CardVault by Tom Brady store opened in Brooklyn, joining the company’s other New York locations in SoHo and East Hampton.Photo courtesy of CardVault by Tom Brady

Prior to the official ribbon-cutting for the store’s opening, Brady made a special stop to surprise local fifth- and sixth-grade students.

To celebrate the grand opening of his new collectibles store, the football legend paid a visit to the Prospect Schools Downtown Campus. Joined by Costa, Brady spent time in the school’s auditorium talking with students about their shared love of sports and the hobby of collecting. The excitement peaked when the two tossed out footballs and trading card packs to students in attendance.

Tom Brady visits Prospect Schools Downtown Campus and meets with students during an assembly in Brooklyn.Photo courtesy of CardVault by Tom Brady

Upon arriving at the store, the former Patriots quarterback was greeted by a loud reaction from the crowd gathered outside, with passersby stopping in shock to see Brady, even if only through a window. The new location kept Brady’s appearance a secret to keep the event low-key, making the short visit even more special for the children in attendance.

The first 25 customers in line received free New York-branded Card Vault hats, which Brady happily signed. The experience of meeting Brady left those in attendance with a memory they are unlikely to forget — something that will likely draw them back to the newest collectible store on Flatbush Avenue.