Looking Gucci: Flatbush Project Runway contestant launches kickstarter campaign for chic sweatshirts

Kickin’ it: Angela Sum is looking for locals to help fund her latest line of sweatshirts on Kickstarter.
Photo by Arnold Ian

She’s looking to make her fashion dream a reality!

A Flatbush resident and former contestant on the reality show Project Runway is asking Kings County fashionistas to help fund her latest project.

Angela Sum launched a Kickstarter campaign on Monday to help fund production of her all-original sweatshirt designs, which she said will sell based on the merits of their sleek, high-concept patterns — not some throwaway logo.

“I really wanted to design a sweatshirt where the design wasn’t about the logo,” said Sum. “My patterns are very different than a traditional sweatshirt.”

The Hong Kong born, Canadian-raised fashion guru — who moved to New York Avenue near Lefferts Avenue in 2015 — duked it out with other would-be designers on the popular reality show for an opportunity to study the fashion business under a high-profile design firm, but unfortunately didn’t get very far in the show, and was eliminated in the third episode.

But the chic Flatbush resident claims her elimination had less to do with the quality of her designs, and more to do with her reluctance to throw shade at the other contestants.

“Everything was highly manipulated,” she said “I refused to talk badly about anyone and I think they hated me.”

But Sum’s disappointing television carrier hasn’t dimmed her fashion aspirations, and the Flatbusher’s sweatshirt fundraiser follows hot on the heels of her highly successful debut Kickstarter campaign, where she raised a whopping $125,000 in preorders for a line of “sculpted” bags, which blew her $11,000 goal out of the water.

In addition to looking super fly, Sum claims her sweatshirts are fashioned out of eco-friendly materials, and will be manufactured by a factory owned by her mother, in addition to partnering factories, where workers will earn fair wages in exchange for their high-quality work.

“The people that sewed the cloths, I know them personally and they’re really important to me,” said Sum. “I don’t fight them for money.”

Backers of the campaign, which had already met its $10,000 goal as of Thursday, will be able to nab the sweatshirts that retail for between $100–$150 at early bird prices as low as $68.

Reach reporter Colin Mixson at cmixson@cnglocal.com or by calling (718) 260-4505.

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