It’s not a big deal when a basketball team starts selling season tickets for next year — except when that team is the New Jersey Nets and the tickets are for the franchise’s new Brooklyn arena.
We’ve just received the following press release from the Brooklyn-bound team — the first announcement that the Nets have begun to sell tickets for games in the still-under-construction Barclays Center at the intersection of Flatbush and Atlantic avenues.
The story is developing, but we wanted to get you the announcement as soon as we got it, so you could start chewing over it yourself. Here it is in its entirety:
NETS ALL ACCESS SEASON TICKETS GO ON SALE TO CURRENT SEASON TICKET HOLDERS FOR THE BARCLAYS CENTER OF BROOKLYN
All Access Season Ticket Buyers Also Receive First Rights to Purchase Tickets for Non-NETS Events
At the Barclays Center
—Unlimited Food with All Access Pass at NETS Games—
—No Personal Seat Licenses for NETS Tickets—
BROOKLYN, N.Y. – The first-of-its-kind All Access season tickets for NETS Basketball at the Barclays Center of Brooklyn are going on sale today for current season ticket holders. The team is distributing by mail premium-designed, five-panel ticket packages that showcases the NETS and the Barclays Center in preparation for the team’s relocation to Brooklyn for the 2012-13 NBA season.
Season tickets for these premium locations will feature the unprecedented NETS All Access Pass. This Pass will offer fans several distinctive elements, including the opportunity to purchase tickets before the general public to non-NETS events that will be staged at the Barclays Center. The All Access Pass can also be used for unlimited food, prepared by award-winning Levy Restaurants, at designated clubs and all fixed concession stands during NETS games; a first-time offering for a major New York metropolitan area sports team.
Additional All Access Pass benefits will include: a private entrance, dedicated VIP speed lines at all entrances, concierge service, early access into the Barclays Center, membership to the Barclays Center Business Alliance – a corporate networking program exclusive to sponsors and season ticketholders – and much more.
While All Access Passes are the first ticket offerings being made available, non-premium NETS season tickets for the Barclays Center will be implemented in different phases in 2011.
When all price points are unveiled, the NETS ticket prices will be available for everyone’s budget. Two thousand tickets will be priced at $15 and under for each game, and an allotment of tickets for all events at the Barclays Center will be made available to the community, which was committed to in the Community Benefits Agreement of 2005.
Fifty percent of all season tickets will be priced at $55 or less per game, and lower level season tickets start at $65.
There will be no Personal Seat License for NETS tickets.
All Access season tickets start at $99, with 20 price points overall. In an effort to give customers cost certainty amidst a trend of rising ticket prices, prices for the All Access premium season tickets will remain flat during the three-year required commitment.
“Our number one priority in pricing our tickets was to ensure that NETS games are accessible to everyone,” said NETS CEO Brett Yormark. “As we unveil our first of many unique ticket options, our All Access Passes will provide our customers with unprecedented features and value in offering the finest experience in sports and entertainment worldwide. Brooklyn has long been an underserved sports and entertainment market, but we are excited to change that and launch the greatest ticket value for a major venue in the New York area. We look forward to an electrifying opening of the Barclays Center in 2012 and to being part of the continued renaissance of Brooklyn.”
Including NETS Basketball, the Barclays Center will have more than 200 events annually, including premier concerts, monthly major professional boxing cards, professional tennis, top college basketball and hockey, and family shows, such as Ringling Bros. and Barnum & Bailey Circus and Disney on Ice. To date, the Barclays Center has received commitments to host 149 events annually, and that list continues to grow.
Located atop one of the three largest transportation hubs in New York City, the Barclays Center will be directly accessible by nine subway lines and the Long Island Rail Road.
Current season ticket holder seat relocation is based on ticket holder tenure and current NETS game seating location in the Prudential Center.